Following its PepsiCo divorce, Win Industries expands its interests in Senegal
Jeune Afrique Business+ brings you the details.
08/09/2020 at 18h04, by Africa Business+
Win Industries, the exclusive distributor of the PepsiCo soft drinks brands in Senegal (PepsiCo, Pepsi, Pepsi Max, Mountain Dew, Everness, 7up and Mirinda), parted ways with the American group over a year ago due to a lack of marketing and sales support, among other issues. Since then, the regional business led by Khady Cissé Diop has been keen to make its ambitions known.
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