Hassan Allam Holding Co’s Legacy Development tasks Brunswick with launch of the Grand Egyptian Museum
The Grand Egyptian Museum (GEM) is a flagship project of the Egyptian government to promote the cultural heritage of the land of the Pharaohs to the world. As its website proclaims, it is destined to become “one of the most important, modern and well-known institutions in the world”.
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▪ Hassan Allam Holding Co’s Legacy Development tasks Brunswick with launch of the Grand Egyptian Museum
▪ The Grand Egyptian Museum (GEM) is a flagship project of the Egyptian government to promote the cultural heritage of the land of the Pharaohs to the world. As its website proclaims, it is destined to become “one of the most important, modern and well-known institutions in the world”.
▪ https://www.africabusinessplus.com/en/813584/hassan-allam-holding-cos-legacy-development-tasks-brunswick-with-launch-of-the-grand-egyptian-museum/
Hassan Allam Holding, the Egyptian number one in construction and public works, won the contract to promote and operate the complex. Awaiting the site’s opening near the pyramids on the Giza plateau, it is deploying its communication strategy.
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